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Mobile Video Callers to Reach 135M in ’16
The global market for mobile video calling will grow to 134.6 million people worldwide by 2016, according to an August 2011 white paper from Juniper Research. As detailed in “mVoice, mVideo, mVoIP,”...
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3 in 10 US Adults Use Mobile, Social Location-based Services
Almost three in 10 (28%) US adults use mobile or social location-based services of some kind, according to [pdf] a September 2011 study from the Pew Research Center’s Internet & American Life...
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Mature LA and Young NY Consumers Spend on Fashion
Mature consumers in Los Angeles and young consumers in New York City increased their year-over-year fashion spending in Q2 2011, according to [pdf] a study from American Express Business Insights. Data...
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Mobile Holidays l SMB Mobile Marketing l Smartphone Share
Greater than 33% of both smartphone and tablet shoppers plan to start their holiday shopping this year before Thanksgiving, according to projections from Google. The search provider also says many...
View Article‘Real World’ Retailing Ready for Renaissance
Despite predictions of gloom for “real world” retailing by many industry experts, brick-and-mortar shopping is actually set for a renaissance of interest and participation, according to consumer trends...
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Longer Search Queries Increase
Longer search queries, those averaging six to eight words or more, each increased 3% from June 2011 to July 2011, according to data from Experian Hitwise. Meanwhile, five-word searches grew 2%...
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7 in 10 Q2 Business Emails Marketing Messages
About seven in 10 (69.8%) business emails sent via the Epsilon Dream platform during Q2 2011 were marketing messages, according to data from Epsion and the Email Experience Council. Data from “Q2 2011...
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Consumer Spending Dips M-O-M in August
Overall self-reported daily US consumer spending in stores, restaurants, gas stations, and online averaged $68 per day in August 2011, down 8% from $74 in July 2011, according to Gallup data. Spending...
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Playing in Midwest, on Teams with Buzz Aids QB Marketability
Playing for an NFL team that is based in the Midwest and/or generating a lot of its own internet buzz are two major indicators of a quarterback’s marketability, according to September 2011 findings...
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1 in 5 US Adults Smokes
In 2010, an estimated 19.3% (45.3 million) of US adults were current cigarette smokers; of these, 78.2% (35.4 million) smoked every day, and 21.8% (9.9 million) smoked some days, according to data...
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Apple, Samsung Top Smartphone, Handset Rankings
Apple ranks highest among manufacturers of smartphones in customer satisfaction and Samsung ranks highest in overall customer satisfaction with traditional handsets, according to the J.D. Power and...
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Texas, Miss. Residents Least Insured
Texas residents are the most likely in the US to lack health coverage, with 27.2% reporting being uninsured in the first half of 2011, according to Gallup-Healthways-Well-Being-Index data released in...
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Social Campaign Research l Home Entertainment Queries l Global Ad Expenditure
The explosion of social media intelligence offers a vast opportunity to listen and engage with customers to shape products and services that tap into unmet demand, according to data from The Nielsen...
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Increased Tablet App Dowloads Result in Lower Use
The more tablet apps consumers download, the less likely they are to use them regularly, according to Gfk MRI iPanel data released in September 2011. Among the iPanel respondents who own a tablet and...
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Mobile Campaigns Lead to Download, Enrollment, Video
The three most popular post-click mobile campaign destinations on the Millennial Media network in July 2011 were app download, enroll/join/subscribe, and watching video (31% each), according to the...
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Most Companies Don’t Measure Social Media Integration Value
Despite advances in integrating social media into business, a majority of companies surveyed in June 2011 do not have standard frameworks in place to measure its value, according to an August 2011...
View ArticleTop 10 Cable TV Engagement, Aug. 22-28, 2011
Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average...
View ArticleTop 10 TV Engagement, Week of Aug. 22-28, 2011
Source: Rentrak. Content in Rentrak updates is produced and/or compiled by Rentrak Corporation and its TV Essentials data collection and analytical service. The “Stickiness” Index is the average...
View ArticleTop 10 Network Television Programs, Week of Aug. 29, 2011
Source: The Nielsen Company. Viewing estimates on this page include Live viewing and DVR playback on the Same Day, defined as 3am-3am. Ratings are the percentage of TV homes in the U.S. tuned into...
View ArticleTop 10 Cable Television Programs, Week of Aug. 29, 2011
Source: The Nielsen Company. Viewing estimates on this page include Live viewing and DVR playback on the Same Day, defined as 3am-3am. Ratings are the percentage of TV homes in the U.S. tuned into...
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