Top US and UK online marketing performers, those executives who say their company’s investment in online marketing technology is “world class,” are much more likely to proactively track and adjust their online marketing campaigns, according to [download page] a survey from Forbes Insights and Coremetrics. Results of “Bringing 20/20 Foresight to Marketing” indicate 27% of top performers, but only 9% of all respondents, review online marketing performance in real time.
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Top Performers Track Online Campaigns
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